A Duluth florist, in full bloom online.

A floral shop sells something that changes by the day and looks its best in person, so the website has to do two jobs at once: take orders online and carry the warmth of the storefront. It also had to be easy for a small team to keep current, with seasonal arrangements, classes, and events always in flux.

We designed and built a custom WordPress site with an online store, so customers can browse and order arrangements, sympathy pieces, and bouquets without a phone call. Sections for classes, weddings, and the shop's story give the brand room to breathe, and a responsive layout keeps the whole thing shopping-friendly on a phone. Rich botanical photography carries the in-store feel onto the screen, and the CMS lets the team update products and events themselves.

A floral website that looks as good as the shop and works as an online store, giving a beloved Duluth small business a way to sell and tell its story around the clock.