Work / Website Design & Development
Residential security, from click to callback.
A conversion-focused WordPress website for Keyed In, a Washington DC home-security and locksmith company: bold service pages, a 24/7 service-inquiry form, and real customer reviews, all built to turn a worried homeowner into a phone call.
At a glance
Keyed In
Sector
Home security & locksmith
Location
Washington, DC
Timeline
2014
Built on
WordPress
The challenge
A locksmith and home-security company competes on trust and speed. Someone locked out or worried about a break-in wants to reach a credible local pro right now. The site had to establish that credibility fast and make getting a quote effortless across every service the company offered.
What we did
We designed and built a bold WordPress site organized around six core services, locksmith, alarms, CCTV, secure doors, home automation, and garage doors, each with its own page. A 24/7 service-inquiry form sits front and center so a visitor can choose a service and request a callback in seconds, and customer reviews alongside Angie's List and BBB recognition back up the pitch. Layout and copy were written to move people from reading to calling.
The outcome
A confident, conversion-focused home for a DC security company: clear services, an obvious next step, and the proof to make a nervous homeowner comfortable picking up the phone.
More work
Other voyages.
A magazine engineered to publish at scale.
Classroom software for a national math program.
A marketplace built for champion bloodlines.
Turning pounds lifted into pledged donations.
Next step
Have a project like this?
Sketch us the project, even roughly, and we'll come back with a straight quote.